Google Search Central News & Google Updates

30/05/2024

2024

23 May 2024

Google Added .epub to Indexable File Types

EPUB (Electronic Publication (.epub)) file type added on indexable file types.

16 May 2024

Google Introduce Two New GoogleBot: GoogleOther-Image and GoogleOther-Video Crawlers

Google added two new GoogleBot to fecthing image and video bytes: GoogleOther-Image and GoogleOther-Video

14 May 2024

AI Overview Introduced

Google introduced new AI Overview on SERP.

Google AI Overview On SERP

5 Mar 2024

March 2024 Core Update

Released Rollout Complete Duration
5 Mar 2024 26 Apr 2024 45 days

The March 2024 core update is more complex than usual, involving changes to multiple core systems to better identify helpful content. Google has enhanced its ranking systems with various innovative signals and approaches, moving away from relying on a single system. The update rollout may take up to a month, causing more fluctuations in rankings. Creators don’t need to take any special actions if they’ve been producing content meant for people. Those experiencing lower rankings are encouraged to read Google’s guidance on creating helpful, reliable, people-first content.

5 Mar 2024

March 2024 Spam Update

Released Rollout Complete Duration
5 Mar 2024 20 Mar 2024 14 days, 21 hours

Google is updating its spam policies to reduce low-quality content in search results, targeting expired websites repurposed for spam, obituary spam, and content created primarily to match specific search queries. The updates refine core ranking systems to better identify unhelpful, poor user experience content made for search engines rather than people.

Expected to reduce low-quality content by 40%, these measures include stricter policies on scaled content abuse, addressing automated or human-generated content designed to manipulate rankings, and site reputation abuse, where low-quality third-party content exploits a site’s reputation. Additionally, repurposed expired domains intended to boost low-quality content’s search rankings are now considered spam. Enforcement begins in two months, allowing site owners time to adjust.

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2023

4 December 2023

Vacation Rental Structured Data Markup

Google announced Vacation Rental Structured Data on 4 December 2024. This structured data make it easier for travelers discover the best lodging options.

27 November 2023

Profile Page and Discussion Forum Structured Data

Google has announced new structured data for profile pages and discussion forums to be used in Google Search.

Profile Page Structured Data

ProfilePage markup allows creators (person or organization) to identify information such as their name, social media links, and profile photo.

Discussion Forum Structured Data

DiscussionForumPosting markup is designed for forum websites. This structured data enables discussions to be displayed on the search engine results page (SERP).

15 November 2023

Course Info Structured Data

Google announced Course Structured Data to provide course information (pricing, educational level, ratings…) on SERP.

8 November 2023

November 2023 Reviews Update

Released Rollout Complete Duration
8 November 2023 7 December 2023 29 days

2 November 2023

November 2023 Core Update

Released Rollout Complete Duration
2 November 2023 28 November 2023 25 days, 21 hours

16 October 2023

Vehicle Listing Structured Data for Car Dealerships

Google announced vehicle listing structured data on October 16, 2023.

5 October 2023

October 2023 Core Update

Released Rollout Complete Duration
5 October 2023 19 October 2023 13 days, 23 hours

4 October 2023

October 2023 Spam Update

Released Rollout Complete Duration
4 October 2023 19 October 2023 15 days, 12 hours

14 September 2023

September 2023 Helpful Content Update

Released Rollout Complete Duration
14 September 2023 28 September 2023 13 days, 11 hours

22 August 2023

August 2023 Core Update

Released Rollout Complete Duration
22 August 2023 7 September 2023 16 days, 3 hours

8 August 2023

Changes on HowTo and FAQ Structured Data

Google announced reducing the visibility of HowTo and FAQ rich results on SERP. HowTo structured data would be visible only on desktop and FAQ structured data would be only visible to well-known authoritative government and health websites.

Update on September 14, 2023: Google deprecated HowTo visibility on desktop and mobile.

12 April 2023

April 2023 Reviews Update

15 March 2023

March 2023 Core Update

21 February 2023

February 2023 Product Reviews Update

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2022

14 December 2022

December 2022 Link Spam Update

Released Rollout Complete Duration
14 December 2022 12 January 2023 29 days

5 December 2022

December 2022 Helpful Content Update

Released Rollout Complete Duration
5 December 2022 12 January 2023 38 days

19 October 2022

October 2022 Spam Update

Released Rollout Complete Duration
19 October 2022 21 October 2022 2 days

14 October 2022

Introducing Site Names

Site names were introduced to make it easier to identify search results in the SERP.

Google Site Names

Note: On September 7, 2023, site names became available for all languages. When first announced, they were available only in English, French, Japanese, and German.

20 September 2022

September 2022 Product Reviews Update

Released Rollout Complete Duration
20 September 2022 26 September 2022 6 days

12 September 2022

September 2022 Core Update

Released Rollout Complete Duration
12 September 2022 26 September 2022 14 days

25 August 2022

August 2022 Helpful Content Update

Released Rollout Complete Duration
25 August 2022 9 September 2022 15 days

27 July 2022

July 2022 Product Reviews Update

Released Rollout Complete Duration
27 July 2022 2 August 2022 6 days

25 May 2022

May 2022 Core Update

Released Rollout Complete Duration
25 May 2022 9 June 2022 15 days

6 May 2022

Image and Video Tags Removed from Sitemaps

Google removed image and video extensions from sitemaps.

Sitemap Extension Deprecated XML Tag
Image Sitemap caption
geo_location
title
license
Video Sitemap category
player_loc[@allow_embed]
player_loc[@autoplay]
gallery_loc
price[@all]
tvshow[@all]

28 March 2022

Context Added to Structured Data Issues

More explanations will be added to provide a clearer understanding of structured data issues in Search Console.

For example, while the comment snippets used to say Missing field, it has now changed to Missing field “name” (in the “author” field).

Search Console Structured Data Context

23 March 2022

March 2022 Product Reviews Update

Released Rollout Complete Duration
23 Mar 2022 6 Apr 2022 14 days

A new update was released 1 year after the 2 different product review updates that Google previously published.

December 1, 2021

Product Review Updates and Your Website

April 8, 2021

What Creators Need to Know About Google’s Product Reviews Update

22 February 2022

Page Experience Update for Desktop

Released Rollout Complete Duration
22 February 2022 3 March 2022 9 days

Google launched a Search Console report to help site owners understand their desktop pages’ performance regarding page experience before desktop became a ranking signal. The same three Core Web Vitals metrics (LCP, FID, and CLS) and their thresholds applied for desktop ranking, along with existing signals like HTTPS security and absence of intrusive interstitials. Mobile-friendliness remained a factor for mobile ranking only. For sites with separate desktop and mobile URLs, the desktop signal was based on the URLs seen by desktop users.

21 January 2022

New Meta Robots Tag: indexifembedded

Even if a noindex tag is given to a page, it can be indexed within that page when it is placed on another page with an iframe tag with the indexifembedded tag.

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2013

22 May 2013

Penguin 2.0 Rolled Out

Matt Cutts announced that the Penguin 2.0 algorithm rolled out on May 22, 2013. The update has also been fully implemented for other languages worldwide. Penguin 2.0 affected 2.3% of English-US queries. The impact of Penguin varies by language, with higher webspam levels causing more significant effects.

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2008

23 April 2008

Retired Support for OAI-PMH in Sitemaps

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2007

17 December 2017

Introducing Video Sitemaps

13 December 2007

Czech and Hungarian Support for Sitemaps

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2006

20 November 2006

Introducing News Sitemaps

17 October 2006

Google Activity Reports and Crawl Rate Control Features on Webmaster Tools

Google added “Googlebot activity reports”, “Crawl Rate Control”, “Enhanced image search” and “Number of URLs submitted on Sitemaps”

Googlebot Activity Reports

Google Activity Report on Webmaster Tool (Announced on October 17, 2006)

14 July 2006

Polish Support for Sitemaps

Google added support for Polish.

17 May 2006

HTTPS Site Verification Became Available

HTTPS Sites verification became available on the webmaster tool.

26 April 2006

Website Ownership Verification Method

Google added a meta tag verification option for the Webmaster tool (now called Search Console).

1 March 2006

Average Top Position & Mobile Search Queries

Announced on March 1, 2006, the average top position for sets of queries and mobile search queries (for only the top search queries if they were available for the website).

10 January 2006

More Language Support for Sitemaps and Interface

Google added 4 more languages for sitemaps and user interfaces.

  • Danish
  • Finnish
  • Norwegian
  • Swedish
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2005

7 December 2005

Sitemap Generator Version 1.4

Google uploaded the new Sitemap Generator Version 1.4.

23 November 2005

Third-Party Sitemap Creators

Google shared a list of third-party sitemap creators on code.google.com on November 23, 2005.

Note: Some tools may not be working, because it’s been a long time.

22 November 2005

Japanese Support in Sitemaps

15 September 2005

Sitemap Generator Version 1.3

Google announced Sitemap Generator Version 1.3.

8 September 2005

Supported Sitemap Languages

Google shared a list of available languages.

  • Brazilian Portuguese
  • Dutch
  • French
  • German
  • Italian
  • Korean
  • Russian
  • Simplified Chinese
  • Spanish
  • Traditional Chinese
  • UK English
  • US English
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