Google Search Console Introduces Platform Property
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07/07/2026
Google introduced “platform property” on Search Console to help content publishers understand how their social media posts (video or content) perform on Google Search and Discover.
With the new feature, publishers can track search terms on the Google Search for Instagram, X (formerly Twitter), TikTok, and YouTube.
Reports for Platform Property
The platform property will provide the reports below;
- Performance Report
- Insights Report
- Achievements
How To Add a Platform Property to Your Account?
On the Search Console, go to the Search Console verification page and click “Add Property”.
Select one of the social media platforms below;
- TikTok
- X (formerly Twitter)
- Youtube
Follow the steps to authorize your social media connection.
Note: The feature was introduced on July 7, 2026. It will be available in the coming weeks.
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